Experience Design

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Experience Design

Experience design (XD) is the practice of designing products, processes, services, events, Omni channel journeys, and environments with a focus placed on the quality of the user experience and culturally relevant solutions. It starts with visibility into how you act and then fixing problems and enhancing strengths.

 

Customer service is the cornerstone of Experience Design. Monitoring how the customers behave and what they think of their experience. Interaction and integration is the foundation of Experience Design. The customer journey through the sales cycle often crosses multiple functions and even creates multiple experiences, both good and bad. User experience is each customer’s own independent story throughout the journey of the sales cycle.

 

Today’s consumer expects seamless, multi-channel digital experiences across desktop, mobile, tablet and in-store. Not only do they want integrated engagement — they also expect high personalization, utility and instant gratification relevant to their specific needs.

 

Storm Stanley audits your interactions (touchpoints) with customers. How does your business (or employees) handle sales opportunities?  How does your sales material look? Is it professional? Does it convey your message?  How are potential clients greeted on the phone?  What is their experience when they visit your location?  How can these be improved?

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